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Simple Simple Simple

Home / Business Philosphy / Simple Simple Simple

We often get carried away with technology. The Royal “We” I mean, but also us data dogs here in the Big Inja Data pound. Technology is a true enabler and it is on cool, exciting and innovative technologies and software that we forge ahead trying to make the world a better place. Sometimes however, it is the simple solutions that should be utilised.

This video (recently gone viral) highlights the point that although technology enables us to do things in a smarter way, sometimes technology can actually over complicate things and sometimes, just sometimes, something as archaic and backwards as paper, can be a better platform to complete a task.

Simplicity is one of our primary design philosophies and at every turn when developing our solutions we look at how we can achieve the same outcomes with less steps.

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Photo illustration by Jan-Pieter Zuiderveendisconnected