Launched in August of last year, Johannesburg-based startup Big Inja uses the power of barcode-scanning technology to allow various types of businesses to automate data collection.

In a nutshell, Big Inja’s app barcodes your business from head to toe; stock to staff. From asset tracking, event management, stock control and attendance monitoring, the app’s uses are quite extensive, and growing by the day.

Big Inja, believes it has found a gap in the market, making use of barcodes to add a layer of “intelligence” to mundane tasks such as fixed assets tracking, event management and customer relationship management.

The system works by pairing the smartphone app with the company’s servers, which crunch the data before displaying it visually according to customers’ requirements.